Simone Pérèle invites us into their A/W Collection, isn’t it just simply beautiful. Pérèle shows us the sensual side of lingerie in this lifestyle shoot, as if the audience is watching the girls get ready for a runway show. In this haute couture style photo-shoot, we see the many styles, colours and shapes that Simone Pérèle has created for their woman.
The french styled lingerie is shot by renowned photographer Mary McCartney, in which she stated.
“I really loved the fact that the brand was a family run business with a interesting history steeped in quality . I felt it was a brand I could connect with and liked the idea that they were looking for a female view on the campaign . I wanted to bring a sense of luxury, fashion and artistic narrative to the shoot .”
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